Why is my video and sound out of sync? What is variable frame rate and why does it matter?

You have spent time recording your latest business video. You play it back, it seems fine. Then you edit it and you notice your sound and vision goes out of sync, that the person talking doesn’t match what they are … Continue reading Why is my video and sound out of sync? What is variable frame rate and why does it matter?

Captions and Subtitles

Getting Your Message Across in Social Video: Adding Captions

A whopping 85% of video on Facebook is watched without sound, as it autoplays within people’s feeds. This is a staggering number and unfortunately these views count towards your total view tally. Facebook has done extensive research to how people … Continue reading Getting Your Message Across in Social Video: Adding Captions

Commercial Explainer Video

Which Promo Video is Right for You? Commercial or Explainer Video

Explainer videos have become very popular of late, and often businesses will use these as their promotional video, to introduce prospective customers to their brand. But is this well-suited to the message you wish to convey? Both commercials and explainer … Continue reading Which Promo Video is Right for You? Commercial or Explainer Video